✦ LIBER ✦
The Effectiveness of Chef Endorsement in Restaurant Print Advertising: Do Respondents' Gender Stereotypes or Genders Matter?
✍ Scribed by Luoh, Hsiang-Fei; Lo, Pei-Chun
- Book ID
- 118169808
- Publisher
- Taylor and Francis Group
- Year
- 2012
- Tongue
- English
- Weight
- 253 KB
- Volume
- 17
- Category
- Article
- ISSN
- 1094-1665
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