The effect of public commitment on resistance to persuasion: The influence of attitude certainty, issue importance, susceptibility to normative influence, preference for consistency and source proximity

✍ Scribed by Mahesh Gopinath; Prashanth U. Nyer

• Book ID: 116568489
• Publisher: Elsevier Science
• Year: 2009
• Tongue: English
• Weight: 392 KB
• Volume: 26
• Category: Article
• ISSN: 0167-8116
• DOI: 10.1016/j.ijresmar.2008.08.003