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The Effect of Customers' Social Media Participation on Customer Visit Frequency and Profitability: An Empirical Investigation

โœ Scribed by Rishika, Rishika; Kumar, Ashish; Janakiraman, Ramkumar; Bezawada, Ram


Book ID
120086208
Publisher
INFORMS
Year
2013
Tongue
English
Weight
261 KB
Volume
24
Category
Article
ISSN
1047-7047

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