The direct marketing educational foundation is pleased to announce that Dr. Robert C. Blattberg is the 1990 recipient of the Robert B. Clarke award for his outstanding achievements in direct marketing education based on research, teaching, writing, and speaking

• Book ID: 112073375
• Publisher: John Wiley and Sons
• Year: 1990
• Weight: 80 KB
• Volume: 4
• Category: Article
• ISSN: 0892-0591
• DOI: 10.1002/dir.4000040313