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The Design of Everyday Things

โœ Scribed by Donald A. Norman

Publisher
Basic Books
Year
2002
Tongue
English
Leaves
288
Edition
0
Category
Library
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โœฆ Synopsis

First, businesses discovered quality as a key competitive edge; next came service. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new competitive frontier. The Design of Everyday Things is a powerful primer on how-and why-some products satisfy customers while others only frustrate them.

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