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The bonding effects of relationship value and switching costs in industrial buyer–seller relationships: An investigation into role differences

✍ Scribed by Ingmar Geiger; Aurélia Durand; Samy Saab; Michael Kleinaltenkamp; Roger Baxter; Yeonhee Lee


Book ID
116571094
Publisher
Elsevier Science
Year
2012
Tongue
English
Weight
296 KB
Volume
41
Category
Article
ISSN
0019-8501

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