Every organization is fundamentally in the business of behavior change, whether it be a government trying to get a business to comply with environmental regulations, a business persuading its customers to be loyal to its products, or a financial institution encouraging a client to start saving for r
The Behaviorally Informed Organization
โ Scribed by Dilip Soman (editor); Catherine Yeung (editor)
- Publisher
- University of Toronto Press
- Year
- 2020
- Tongue
- English
- Leaves
- 316
- Category
- Library
No coin nor oath required. For personal study only.
โฆ Synopsis
Using case studies and best practices as examples of success this book helps managers understand why and how they can embed behavioral insights into the structure and operations of any organization.
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<p>Using case studies and best practices as examples of success this book helps managers understand why and how they can embed behavioral insights into the structure and operations of any organization.</p>
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