๐”– Bobbio Scriptorium
โœฆ   LIBER   โœฆ

The balanced scorecard: Translating strategy into action: by Robert S. Kaplin and David P. Norton. Boston, MA: Harvard Business School Press, 1996. 322 + xi pages. $29.95

โœ Scribed by John D. Trudel


Book ID
117564332
Publisher
John Wiley and Sons
Year
1997
Tongue
English
Weight
348 KB
Volume
14
Category
Article
ISSN
0737-6782

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cover
โœ Kaplan, Robert S.; Norton, David P. ๐Ÿ“‚ Fiction ๐Ÿ“… 1996 ๐Ÿ› Harvard Business Review Press ๐ŸŒ English โš– 379 KB

_The Balanced Scorecard_ translates a company's vision and strategy into a coherent set of performance measures. The four perspectives of the scorecard--financial measures, customer knowledge, internal business processes, and learning and growth--offer a balance between short-term and long-term obje