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The Balanced Scorecard: Judgmental Effects of Performance Measures Linked to Strategy

✍ Scribed by Banker, Rajiv D.; Chang, Hsihui; Pizzini, Mina J.

Book ID: 120356393
Publisher: American Accounting Association
Year: 2004
Tongue: English
Weight: 264 KB
Volume: 79
Category: Article
ISSN: 0001-4826
DOI: 10.2308/accr.2004.79.1.1

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## Abstract The Balanced Scorecard of Kaplan and Norton is a management tool that supports the successful implementation of corporate strategies. It has been discussed and considered widely in both practice and research. By linking operational and non‐financial corporate activities with causal chai