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The Assets Are Virtual but the Behavior Is Real: An Analysis of Fraud in Virtual Worlds and Its Implications for the Real World

✍ Scribed by Dilla, William N.; Harrison, Andrew J.; Mennecke, Brian E.; Janvrin, Diane J.


Book ID
120689781
Publisher
American Accounting Association
Year
2013
Tongue
English
Weight
879 KB
Volume
27
Category
Article
ISSN
0888-7985

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## ABSTRACT Recently, a new set of channels for consumer and business interaction have emergedβ€”three‐ dimensional β€œvirtual” worlds. This study attempts to better understand the nature of market maven behavior (diffusers of general marketplace and shopping information) across three different channel