๐”– Bobbio Scriptorium
โœฆ   LIBER   โœฆ

The American Institute of Graphic Arts


Book ID
123823751
Year
1915
Weight
325 KB
Volume
6
Category
Article
ISSN
2151-2531

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๐Ÿ“œ SIMILAR VOLUMES


cover
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"When everybody zigs, zag," says Marty Neumeier in this fresh view of brand strategy. ZAG follows the ultra-clear "whiteboard overview" style of the author's first book, THE BRAND GAP, but drills deeper into the question of how brands can harness the power of differentiation. The author argues that

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