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The advantage of being first and competition between firms

✍ Scribed by Cecilia A. Conrad


Book ID
116107533
Publisher
Elsevier Science
Year
1983
Tongue
English
Weight
548 KB
Volume
1
Category
Article
ISSN
0167-7187

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Current models of competitive advantage emphasize economic factors as explanations for a firm's success but ignore sociocognitive factors. This paper integrates economic and cognitive perspectives, and shows how firms and constituents jointly construct the environments in which firms compete. We arg