✦ LIBER ✦

TARGETED ADVERTISING: THE ROLE OF SUBSCRIBER CHARACTERISTICS IN MEDIA MARKETS

✍ Scribed by AMBARISH CHANDRA

Book ID: 110943180
Publisher: John Wiley and Sons
Year: 2009
Tongue: English
Weight: 173 KB
Volume: 57
Category: Article
ISSN: 0022-1821
DOI: 10.1111/j.1467-6451.2009.00370.x

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