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Talk Is Cheap: Ethnography and the Attitudinal Fallacy

✍ Scribed by Jerolmack, C.; Khan, S.

Book ID: 121812458
Publisher: SAGE Publications
Year: 2014
Tongue: English
Weight: 253 KB
Volume: 43
Category: Article
ISSN: 0049-1241
DOI: 10.1177/0049124114523396

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This article examines the methodological implications of the fact that what people say is often a poor predictor of what they do. We argue that many interview and survey researchers routinely conflate self-reports with behavior and assume a consistency between attitudes and action. We call this erro

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