✦ LIBER ✦
Take it or leave it: Using regulatory fit theory to understand reward redemption in channel reward programs
✍ Scribed by Keeling, Debbie Isobel; Daryanto, Ahmad; de Ruyter, Ko; Wetzels, Martin
- Book ID
- 125436293
- Publisher
- Elsevier Science
- Year
- 2013
- Tongue
- English
- Weight
- 853 KB
- Volume
- 42
- Category
- Article
- ISSN
- 0019-8501
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