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Supply-chain coordination model with insufficient production capacity and option for outsourcing

โœ Scribed by Santanu Sinha; S.P. Sarmah


Publisher
Elsevier Science
Year
2007
Tongue
English
Weight
245 KB
Volume
46
Category
Article
ISSN
0895-7177

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RETRACTED: Supply chain coordination mod
โœ Sheng-Dong Wang; Yong-Wu Zhou ๐Ÿ“‚ Article ๐Ÿ“… 2010 ๐Ÿ› Elsevier Science ๐ŸŒ English โš– 339 KB

This paper discusses production and order as well as advertising coordination issues in a single-manufacturer single-buyer supply chain, where the manufacturer sells a newsvendor-type product through the buyer who faces a random demand depending on advertising expenditure. Before the start of the se