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Success in Global New Product Development: Impact of Strategy and the Behavioral Environment of the Firm

✍ Scribed by Ulrike De Brentani; Elko J. Kleinschmidt; Sören Salomo


Book ID
109165252
Publisher
John Wiley and Sons
Year
2010
Tongue
English
Weight
207 KB
Volume
27
Category
Article
ISSN
0737-6782

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