✦ LIBER ✦
Strategic Management Research: II. Strategy: Process Aspects || Strategic Marketing Effectiveness and Its Relationship to Corporate Culture and Beliefs: A Cross-National Study
✍ Scribed by David Norburn, Sue Birley and Mark Dunn
- Book ID
- 124933475
- Publisher
- M. E. Sharpe Inc.
- Year
- 1988
- Tongue
- English
- Weight
- 969 KB
- Volume
- 18
- Category
- Article
- ISSN
- 0020-8825
- DOI
- 10.2307/40397095
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