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Strategic International Management: Text and Cases

✍ Scribed by Dirk Morschett, Hanna Schramm-Klein, Joachim Zentes (auth.)


Publisher
Gabler
Year
2009
Tongue
English
Leaves
466
Category
Library

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✦ Synopsis


β€œStrategic International Management” takes a global perspective and covers the major aspects of international business strategies. It introduces the complexity of international business based on the perspective of Multinational Corporations as inter-organisational and intra-organisational networks. The authors highlight the role of the external environment, discuss the major coordination mechanisms and organisational structures and examine various foreign operation modes. The book describes the particularities of international value chain activities and management functions and offers a thorough understanding of how Production & Sourcing, Research & Development, Marketing, Human Resource Management and Controlling have to be designed in an international company and what models are available to understand those activities in an international context.
In 20 lessons, a comprehensive overview of all key issues is given. Each lesson is accompanied by a case study from an international company to facilitate the understanding of all important factors involved in strategic international management.

✦ Table of Contents


Front Matter....Pages I-IX
Introduction....Pages 1-5
Front Matter....Pages 7-7
Multinational Corporations as Networks....Pages 9-28
The Integration/Responsiveness Framework....Pages 29-50
Role Typologies for Foreign Subsidiaries....Pages 51-70
Motives for Internationalisation....Pages 71-91
Front Matter....Pages 93-93
Market Barriers, Global and Regional Integration....Pages 95-112
Competitive Advantage of Nations and Regional Clusters....Pages 113-132
The Role of Country Culture for International Management....Pages 133-154
Front Matter....Pages 155-155
Formal and Informal Coordination Mechanisms....Pages 157-180
International Organisational Structures as Coordination Mechanism....Pages 181-202
Corporate Culture as Coordination Mechanism....Pages 203-220
Corporate Social Responsibility of MNCs....Pages 221-238
Front Matter....Pages 239-239
Basic Types and Theoretical Explanations of Foreign Operation Modes....Pages 241-261
Buying, Outsourcing and Offshoring....Pages 263-280
International Alliances....Pages 281-301
Wholly-owned Subsidiaries, Greenfield Investments, Mergers & Acquisitions....Pages 303-321
Front Matter....Pages 323-323
International Production & Sourcing....Pages 325-348
International Research & Development....Pages 349-366
International Marketing....Pages 367-389
Front Matter....Pages 391-391
International Human Resource Managementg....Pages 393-412
Front Matter....Pages 391-391
International Control....Pages 413-434
Back Matter....Pages 435-476

✦ Subjects


Management/Business for Professionals; Management/Business for Professionals; Marketing


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