𝔖 Bobbio Scriptorium
✦   LIBER   ✦

Strategic employee communications

✍ Scribed by Paul A. Argenti


Publisher
John Wiley and Sons
Year
1998
Tongue
English
Weight
132 KB
Volume
37
Category
Article
ISSN
0090-4848

No coin nor oath required. For personal study only.

✦ Synopsis


To set the stage for the articles and interviews that follow, this overview describes changes in the environment that have created the need for a stronger and more strategic employee communications function. It then looks at ways to organize a strong employee communications effort through planning and staffing. Finally, it discusses ways to implement the right program for today's environment.

A CBS news report from September 1996 showed that 25 percent of today's workforce is unhappy and 25 percent is angry.


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