✦ LIBER ✦
Strategic consistent messages in cross-tool campaigns: effects on brand image and brand attitude
✍ Scribed by Navarro-Bailón, María Ángeles
- Book ID
- 115440771
- Publisher
- Taylor and Francis Group
- Year
- 2011
- Tongue
- English
- Weight
- 242 KB
- Volume
- 0
- Category
- Article
- ISSN
- 1352-7266
No coin nor oath required. For personal study only.