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Stimulating the Demand for Insurance

โœ Scribed by Stephanie Hussels; Damian Ward; Ralf Zurbruegg

Book ID
109178466
Publisher
Wiley (Blackwell Publishing)
Year
2005
Tongue
English
Weight
124 KB
Volume
8
Category
Article
ISSN
1098-1616

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## Abstract For almost 50 years researchers have sought to explain consumer behavior concerning the purchase of life insurance. This study examines the literature relating to specific demographic and economic factors that may be identifiable as traits influencing the demand for life insurance, and