Spreading the word: How to self-promote with integrity
โ Scribed by Gina Hernez-Broome; Cindy McLaughlin; Stephanie Trovas
- Book ID
- 102448774
- Publisher
- John Wiley and Sons
- Year
- 2007
- Weight
- 430 KB
- Volume
- 26
- Category
- Article
- ISSN
- 1093-6092
- DOI
- 10.1002/lia.1186
No coin nor oath required. For personal study only.
โฆ Synopsis
Abstract
For leaders and the groups they lead, doing a good job is often not enough to gain the visibility and recognition they deserve. What's needed is some selfโpromotion, carried out intentionally and strategically. Many leaders have a negative view of selfโpromotion, but there are ways for themโand their organizationsโto benefit from it while still maintaining integrity and authenticity.
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