This is a core text for all those on Sport Management and Sports Studies courses. It examines both traditional business elements and the new functional areas of management in sport. Key chapters on marketing, finance, entrepreneurship, and event management are included, and the book as a whole provi
Sport Sociology (Active Learning in Sport)
โ Scribed by Paul Beedie, Peter Craig
- Publisher
- Learning Matters
- Year
- 2008
- Tongue
- English
- Leaves
- 240
- Category
- Library
No coin nor oath required. For personal study only.
โฆ Synopsis
Sociology is central to the study of sport in higher education. This reader-friendly textbook introduces all of the subject s core themes, such as power, diversity and mediation, and relates them to major contemporary social issues such as commercialisation and globalisation. Special emphasis is given throughout to examples drawn from the UK and to the significance of the 2012 Olympics. Theoretical explanation is Read more...
Abstract: Sociology is central to the study of sport in higher education. This reader-friendly textbook introduces all of the subject s core themes, such as power, diversity and mediation, and relates them to major contemporary social issues such as commercialisation and globalisation. Special emphasis is given throughout to examples drawn from the UK and to the significance of the 2012 Olympics. Theoretical explanation is fully supported by case studies, practical and reflective exercises and guidance on further study
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