✦ LIBER ✦
Sponsorship effect metric: assessing the financial value of sponsoring by comparisons to television advertising
✍ Scribed by Erik L. Olson; Hans Mathias Thjømøe
- Book ID
- 107496855
- Publisher
- Sage Publications
- Year
- 2009
- Tongue
- English
- Weight
- 232 KB
- Volume
- 37
- Category
- Article
- ISSN
- 0092-0703
No coin nor oath required. For personal study only.