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Signaling Quality in an E-Commerce Environment

✍ Scribed by Ernst, Stan; Hooker, Neal H.

Book ID
127202483
Publisher
Haworth Press Inc
Year
2006
Tongue
English
Weight
749 KB
Volume
12
Category
Article
ISSN
1045-4446

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✍ Ling-Ling Wu; Jia-Yan Lin πŸ“‚ Article πŸ“… 2006 πŸ› John Wiley and Sons 🌐 English βš– 98 KB

It is very important that e-commerce practitioners leverage the technological power (e.g., information control) of the Internet in order to provide consumers with the information they need to make purchasing decisions. In this study, it is hypothesized that, to improve decision-making quality, the d