✦ LIBER ✦
SERVPERF versus SERVQUAL: Reconciling Performance-Based and Perceptions-Minus-Expectations Measurement of Service Quality
✍ Scribed by J. Joseph Cronin, Jr. and Steven A. Taylor
- Book ID
- 120559817
- Publisher
- American Marketing Association
- Year
- 1994
- Tongue
- English
- Weight
- 363 KB
- Volume
- 58
- Category
- Article
- ISSN
- 0022-2429
- DOI
- 10.2307/1252256
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