✦ LIBER ✦

Sensory marketing: the multi‐sensory brand‐experience concept

✍ Scribed by Hultén, Bertil

No coin nor oath required. For personal study only.

📜 SIMILAR VOLUMES

Creating Multi-Sensory Experiences in Lu

✍ Prof. Dr. Klaus-Peter Wiedmann,Dr. Nadine Hennigs… 📂 Article 📅 2013 🏛 Gabler Verlag ⚖ 851 KB

Kinesthetic Branding: A Sensory Experien

✍ Girvin, Tim ;Bradford, Ann ;Haack, Jeff 📂 Article 📅 2010 🏛 Wiley (Blackwell Publishing) ⚖ 653 KB

Multi-sensory sculpting (MSS): Eliciting

✍ von Wallpach, Sylvia; Kreuzer, Maria 📂 Article 📅 2013 🏛 Elsevier Science 🌐 English ⚖ 531 KB

Sensory Experiences Regarding Five-dimen

✍ Diţoiu, Mihail-Cristian; Cǎruntu, Andreea-Laura 📂 Article 📅 2014 🏛 Elsevier 🌐 English ⚖ 349 KB

Sensory evaluation and marketing: measur

✍ H.-S. Lee; M. O'Mahony 📂 Article 📅 2005 🏛 Elsevier Science 🌐 English ⚖ 274 KB

The Multi‐Sensory Sort (MuSeS)

✍ Cian, Luca; Cervai, Sara 📂 Article 📅 2011 🏛 Emerald Group Publishing Limited 🌐 English ⚖ 196 KB