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Retail loyalty schemes: results from a consumer diary study

✍ Scribed by Andrew Smith; Leigh Sparks; Susan Hart; Nikolaos Tzokas

Book ID: 117686945
Publisher: Elsevier Science
Year: 2003
Tongue: English
Weight: 175 KB
Volume: 10
Category: Article
ISSN: 0969-6989
DOI: 10.1016/s0969-6989(02)00007-3

No coin nor oath required. For personal study only.

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