Resources and capabilities as drivers of hotel environmental marketing strategy: Implications for competitive advantage and performance

✍ Scribed by Leonidas C. Leonidou; Constantinos N. Leonidou; Thomas A. Fotiadis; Athina Zeriti

• Book ID: 119377211
• Publisher: Elsevier Science
• Year: 2013
• Tongue: English
• Weight: 576 KB
• Volume: 35
• Category: Article
• ISSN: 0261-5177
• DOI: 10.1016/j.tourman.2012.06.003