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Representation of Numerical and Verbal Product Information in Consumer Memory

✍ Scribed by Terry L Childers; Madhubalan Viswanathan

Book ID: 117320294
Publisher: Elsevier Science
Year: 2000
Tongue: English
Weight: 152 KB
Volume: 47
Category: Article
ISSN: 0148-2963
DOI: 10.1016/s0148-2963(98)00055-1

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