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Relationship Marketing—Bringing Quality, Customer Service and Marketing Together. M. Christopher, A. Payne and D. Ballantyne, Butterworth-Heinemann, Oxford, 1991, 204 pp, ISBN 0 750602589, price £25.00

✍ Scribed by Rehan Ul-Haq


Book ID
112135006
Publisher
John Wiley and Sons
Year
1994
Tongue
English
Weight
107 KB
Volume
3
Category
Article
ISSN
1086-1718

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