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Relationship marketing orientation: scale development and cross-cultural validation

✍ Scribed by Leo Y.M. Sin; Alan C.B. Tse; Oliver H.M. Yau; Raymond P.M. Chow; Jenny S.Y. Lee; Lorett B.Y. Lau

Book ID: 117319955
Publisher: Elsevier Science
Year: 2005
Tongue: English
Weight: 151 KB
Volume: 58
Category: Article
ISSN: 0148-2963
DOI: 10.1016/s0148-2963(02)00493-9

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