How regulatory fit enhances motivational
β
Scott Spiegel; Heidi Grant-Pillow; E. Tory Higgins
π
Article
π
2004
π
John Wiley and Sons
π
English
β 134 KB
## Abstract Higgins' (2000) theory of regulatory fit proposes that motivational strength will be enhanced when the manner in which people work toward a goal sustains (rather than disrupts) their regulatory orientation. This enhanced motivational strength in turn should improve efforts at goal attai