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Reference Prices as Determinants of Business-to-Business Price Negotiation Outcomes: An Empirical Perspective from the Chemical Industry

✍ Scribed by Dirk C. Moosmayer; Bjoern Schuppar; Florian U. Siems


Book ID
111347505
Publisher
John Wiley and Sons
Year
2012
Tongue
English
Weight
188 KB
Volume
48
Category
Article
ISSN
1523-2409

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