Realizing the potential of a multinational, multicultural organization: Lessons learned at Merck Serono
✍ Scribed by Elmar Schnee
- Book ID
- 102391515
- Publisher
- Wiley (John Wiley & Sons)
- Year
- 2010
- Tongue
- English
- Weight
- 158 KB
- Volume
- 30
- Category
- Article
- ISSN
- 1932-2054
No coin nor oath required. For personal study only.
✦ Synopsis
Abstract
When Merck Serono—formed by the 2007 union of Merck KGaA of Germany and Serono of Switzerland—embarked on a mission to become a recognized leader in the pharmaceutical field, its leaders found that they had the task of forging a unified organizational culture as well. This article details the training, communications, and leadership issues that the company's managers encountered in crafting a cohesive, high‐performing structure that attracts and retains the people needed to develop innovative products that serve consumer needs. Among the key lessons learned: never underestimate the impact of culture, invest in understanding how work actually gets done, and do not be afraid to admit mistakes. © 2010 Wiley Periodicals, Inc.