𝔖 Bobbio Scriptorium
✦   LIBER   ✦

Public goods theory: Another paradigm for futures research

✍ Scribed by Jon Cauley; Todd Sandler


Book ID
115936271
Publisher
Elsevier Science
Year
1974
Tongue
English
Weight
678 KB
Volume
6
Category
Article
ISSN
0016-3287

No coin nor oath required. For personal study only.


πŸ“œ SIMILAR VOLUMES


Public Relations Research || Excellence
✍ Zerfass, Ansgar; van Ruler, Betteke; Sriramesh, Krishnamurthy πŸ“‚ Article πŸ“… 2008 πŸ› VS Verlag fΓΌr Sozialwissenschaften βš– 147 KB

The programme of research known as the excellence theory began in the 1960s with J. Grunig's research on publics found among Colombian farmers. Research then followed on the role of public relations in organizational decision-making, the symmetrical model of public relations, public relations measur