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Psychology, marketing and warnings research: Bridging the gap between consumer theory and warning practice

✍ Scribed by Michael S. Wogalter; Eli P. Cox III

Publisher: John Wiley and Sons
Year: 1998
Tongue: English
Weight: 65 KB
Volume: 15
Category: Article
ISSN: 0742-6046
DOI: 10.1002/(sici)1520-6793(199810)15:7<615::aid-mar1>3.0.co;2-i

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