Psychographic segmentation of youth in the evolving Indian retail market

✍ Scribed by Narang, Ritu

• Book ID: 120851474
• Publisher: Taylor and Francis Group
• Year: 2010
• Tongue: English
• Weight: 209 KB
• Volume: 20
• Category: Article
• ISSN: 0959-3969
• DOI: 10.1080/09593969.2010.520508