Propaganda & Persuasion, 5 edition
β Scribed by Garth S. Jowett
- Publisher
- SAGE Publications, Inc
- Year
- 2011
- Tongue
- English
- Leaves
- 426
- Category
- Library
No coin nor oath required. For personal study only.
β¦ Synopsis
Propaganda and Persuasion, Fifth Edition, has been significantly revised to reflect the growing use of global propaganda and the Internet. It is the only book of its kind to cover a comprehensive history of propaganda and offer insightful definitions and methods to analyze it. Building on the excellence of the four previous editions, authors Garth S. Jowett and Victoria OβDonnell provide a remarkable and logical understanding of persuasion and propaganda, including communication history, rhetorical background, cultural studies, and collective memory. The guidelines for analysis are thorough and adaptable for the study of all types of propaganda.
π SIMILAR VOLUMES
xv, 400 pages : 23 cm
<p><strong>Using case studies and exercises, this innovative study poses challenging questions</strong></p> <p>Living in a saturated media environment, we are crowded from all sides by persuasive messages and information. Advice, promotion and propaganda form a spectrum of persuasion β and everywher
Living in a saturated media environment, we are crowded from all sides by persuasive messages and information. Advice, promotion and propaganda form a spectrum of persuasion, and everywhere we see it performed in its full theatricality, complete with actors, scripts, props and costumes.<br><br>Based
Open your eyes to the ways that the media tries to influence you with the most complete introduction to propaganda available, <i>Techniques of Propaganda and Persuasion</i>. Part I examines eleven of the most popular techniques, including Card Stacking, False Dilemmas, and the power of the Bandwagon