Profiling potential adopters and non‐adopters of an interactive electronic shopping medium

✍ Scribed by Eastlick, Mary Ann; Lotz, Sherry

• Book ID: 120702136
• Publisher: Emerald Group Publishing Limited
• Year: 1999
• Tongue: English
• Weight: 180 KB
• Volume: 27
• Category: Article
• ISSN: 0959-0552
• DOI: 10.1108/09590559910278560