Collaborating to create: The Internet as
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Mohanbir Sawhney; Gianmario Verona; Emanuela Prandelli
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Article
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2005
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John Wiley and Sons
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English
⚖ 153 KB
In the networked world, firms are recognizing the power of the Internet as a platform for co-creating value with customers. We focus on how the Internet has impacted the process of collaborative innovation—a key process in value co-creation. We outline the distinctive capabilities of the Internet as