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Production Structure in the Context of International Trade

โœ Scribed by Miroslav Kollar

Book ID
107601166
Publisher
Springer-Verlag
Year
2008
Tongue
English
Weight
343 KB
Volume
11
Category
Article
ISSN
1098-3708

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๐Ÿ“œ SIMILAR VOLUMES

Perceptual product connection in an inte
Perceptual product connection in an international context
โœ Kent Eriksson; Amjad Hadjikhani ๐Ÿ“‚ Article ๐Ÿ“… 2000 ๐Ÿ› Elsevier Science ๐ŸŒ English โš– 138 KB

The consumer's perception of a product is affected by his or her perception of similar and complementary products available from foreign countries. The subject under discussion is how consumers perceptually relate standardized products in an international context. The specific focus is on how those