Product quality. An investigation into the concept and how it is perceived by consumers: by Jan-Benedict E.M. Steenkamp. Assen /Maastricht (The Netherlands): Van Gorcum, 1989. Dfl. 59,50, ISBN 90 232 2415 9

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• Book ID: 119126563
• Publisher: Elsevier Science
• Year: 1989
• Tongue: English
• Weight: 56 KB
• Volume: 6
• Category: Article
• ISSN: 0167-8116
• DOI: 10.1016/0167-8116(89)90056-6