## Abstract This study empirically tests a model that proposes that the atmospheric cues of the online store influence shoppers' emotional and cognitive states, which then affect their shopping outcomes. The results support the model propositions and show a significant effect of site atmospherics o
β¦ LIBER β¦
Preliminary testing of a model for online trust
β Scribed by Susan Wiedenbeck; Cynthia L. Corritore; Beverly Kracher
- Publisher
- Wiley (John Wiley & Sons)
- Year
- 2005
- Tongue
- English
- Weight
- 138 KB
- Volume
- 39
- Category
- Article
- ISSN
- 0044-7870
No coin nor oath required. For personal study only.
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