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Portfolio diversification: a factor analysis approach

✍ Scribed by Hui, Tak-Kee

Book ID
120375956
Publisher
Taylor and Francis Group
Year
2005
Tongue
English
Weight
164 KB
Volume
15
Category
Article
ISSN
0960-3107

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## Abstract In this paper, we address the changing composition of a customer portfolio taking into account actions undertaken by the company to adapt its service offer to market conditions and/or technological innovations. We present a specific methodology to identify clusters of customers in diffe