Planning the development strategy for the mobile communication package based on consumers’ choice preferences

✍ Scribed by Chia-Li Lin; Chun-Wen Chen; Gwo-Hshiung Tzeng

• Book ID: 108130371
• Publisher: Elsevier Science
• Year: 2010
• Tongue: English
• Weight: 666 KB
• Volume: 37
• Category: Article
• ISSN: 0957-4174
• DOI: 10.1016/j.eswa.2009.11.009