✦ LIBER ✦
Pioneer advantage: Marketing logic or marketing legend? : Peter N. Golder and Gerard J. Tellis, Journal of Marketing Research (May 1993), pp. 158–170
- Book ID
- 119172712
- Publisher
- John Wiley and Sons
- Year
- 1994
- Tongue
- English
- Weight
- 253 KB
- Volume
- 11
- Category
- Article
- ISSN
- 0737-6782
No coin nor oath required. For personal study only.