Aimed at helping businesspeople organize, write and deliver successful client proposals. The book explains how to: use persuasion effectively; organize and develop the proposal strategy; ensure every proposal is client-centred; and create letters, formal research and grant proposals.
Persuasive Business Proposals: Writing to Win Customers, Clients, and Contracts
โ Scribed by Tom Sant
- Publisher
- AMACOM
- Year
- 1992
- Tongue
- English
- Leaves
- 224
- Category
- Library
No coin nor oath required. For personal study only.
โฆ Synopsis
Writing to Win Customers, Clients, and Contracts
๐ SIMILAR VOLUMES
Writing a winning proposal has always been an important part of sales. In recent years it has become vital. But many companies are still cranking out confusing, unpersuasive proposals and RFPs - few of which result in new clients or contracts. Now everyone can dramatically boost their success rate w
With over 40,000 copies sold, the first edition of Persuasive Business Proposals helped many readers construct dynamic, effective proposals. Now in paperback, this fully-revised second edition still gives readers simple, effective techniques for organizing, writing, and delivering proposals while up
<p>With over 650 tips, tactics, techniques and thought provoking business questions, <i>The Financial Times Guide to New Business Development</i> is <i>the</i> authoritative, down-to-earth guide to attracting more customers and clients, getting them to pay the prices you want and influencing them to
<p><b>Winning proposals that turn prospects into clients</b> <p>Based on the proposal-writing system used at A.T. Kearney and KPMG Peat Marwick, <i>Writing Winning Business Proposals</i> features proven strategies, along with worksheets and other tools that clearly show clients what they want and wi