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Perspective: integrated market-immersion approach to teaching new product development in technologically-oriented teams

✍ Scribed by Katherine J. Silvester; Jeffrey F. Durgee; Christopher M. McDermott; Robert W. Veryzer


Book ID
117564091
Publisher
John Wiley and Sons
Year
2002
Tongue
English
Weight
545 KB
Volume
19
Category
Article
ISSN
0737-6782

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